We design websites with effective SEO strategies to get you ranked…

We design websites with effective SEO strategies to get you ranked…

CLIENT: Berkshire Hathaway

Charter Brokerage, a Berkshire Hathaway Company approached us to redesign their website. Despite paying for Google advertisements, they were placing lower than the seventh page in search results, providing room for the competition to lure customers. Big Yellow Taxi audited their site and found key areas we could improve.

We did initial research on the competition and found that a heightened focus on SEO was giving them traction. Coming up with target keywords based on audience searches, we rewrote the website’s content while redesigning the information architecture. Working closely with Charter’s team we gained an intimate understanding of their services and patrons, which we used in SEO. Our redesign, paired with content writing, led Charter Brokerage to appear on the first page of Google organically, solidifying their place as the authority on duty drawback laws.

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